Radiant
Radiant takes hair color and specialty care to the next level as a vibrant, bold brand that won’t hesitate to be in your face. Radiant empowers women to be wild and fearless, promoting a healthy self-image and bold self-expression through unique packaging and marketing. The patterns are inspired by my favorite hair clips and the texture and flow of hair. I wanted this brand to make a statement about being yourself while putting a fresh spin on common hair products.